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Similarweb vs. SEMrush Holdings: Which Software Stock is a Better Buy?

Published 07/15/2021, 03:36 PM
Updated 07/15/2021, 04:30 PM
© Reuters.  Similarweb vs. SEMrush Holdings: Which Software Stock is a Better Buy?

The software industry has grown significantly over the past year and is expected to continue benefiting from a continuation of remote working and ongoing digitization across several industries. So, popular software companies Similarweb (NYSE:SMWB) and SEMrush (SEMR) are expected to benefit. But which of these two stocks is a better buy now? Let’s find out.Similarweb Ltd. (SMWB) and SEMrush Holdings, Inc. (SEMR) are two prominent players in the technology industry. SMWB provides website traffic solutions through AI-driven data analytics. SEMR operates as an online visibility management software as a service (SaaS) platform.

The software industry is expected to continue growing with the (at least in-part) continuation of remote working and the rising need for advanced software from several industries as part of their digital transformation. While many organizations are reopening their offices with the reopening of the economy, a portion of their workforce is still working remotely. This trend is expected to continue given the benefits of remote working. And, according to Grand View Research, the global business software and services market is expected to grow at an 11.3% CAGR from 2021 - 2028.

SEMR has gained 12.7% over the past month, while SMWB has returned 3.8%. But which of these two stocks is a better pick now? Let's find out.

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